Media & Entertainment companies are re-imagining their business models amid the emergence of disruptive technologies and changing consumer behavior. Consumers can now choose from a wide variety of Media and entertainment solutions, accessible over multiple devices and seek interactive engagement & experiences with their favorite content, artists, networks and brands.
The traditional media and entertainment revenue streams are fast eroding with the direct-to-consumer formats being the new norm. Producers are vying to swiftly develop high quality content, while distributors are partnering with new-age channels to reach the larger audience. Networks are working aggressively towards enhancing customer engagement. Companies must, therefore, deliver targeted content to customers, anytime and over any device, while controlling their operational costs.
Bitskraft implements a digital ecosystem that empowers content producers, broadcasters and distributors to personalize the viewer experience. Digital technologies help create compelling content and provide contextual recommendations to drive consumption.
our media and entertainment enterprise needs to navigate a multi-polar landscape: create content that resonates with global as well as local viewers, engage fans with social conversations, distribute content in the preferred format and screen, and encourage participation across the content journey.
Bitskraft enables media entities to offer superior user experiences across platforms and helps them enhance content creation, distribution and rights management. By partnering with us, you can leverage multiple distribution models effectively for higher monetization of the content. Our proven expertise in new media and our strong digital technology credentials can help you achieve faster time-to-market and establish leaner operations.